You (and I) are Consuming Too Much and Creating Too Little

The Kings Letter

I started writing this one just for myself in my journal but then I thought it might be applicable to some of you too.

The Hard Truth:

Most people think they’re improving just by watching, reading, or listening. They’re lying to themselves. Consumption without execution is entertainment, not progress. If you’re not actively applying what you learn, you’re just fooling yourself.

This of course applies to music, web design, business or anything else you might be doing. You don’t get better at the cello by watching YouTube tutorials. You don’t master design by scrolling through Dribbble. And you sure as hell won’t build anything meaningful by just “thinking about it.”

What To Do Instead:

1. Pick one thing and commit to mastery. Stop dabbling. If you play the cello, go all in. If you run a business, dominate your niche. The world rewards specialists. However, be a generalist in other fields connected to yours because you don’t want to be a “Fachidiot” (a person who is an expert in one thing but clueless as to how their actions affect others).

2. Set up a forcing function. Want to learn a piece? Create a performance date for your friends or your teacher. High stakes force real action.

3. Invest in the shortcut. The best in the world don’t waste time (that’s what I read at least). They find mentors, buy the right resources, and pay for expertise. If you’re serious about playing the cello, get my sheet music and structured lessons. Stop wandering in circles. If you need a website, hire me to build one that actually converts.

Your Challenge:

This week, stop passively consuming. Take action on something that moves the needle. Reply and tell me one thing you’re committing to—and what consequence you’ll set if you don’t follow through.

No more excuses. Execute.

If you enjoyed this, forward it to a friend (or an enemy).

If you were sent this, click here to subscribe.

Take care,

Mislav Brajković

KingsString